WELCOME TO
THE FUTURE
Innovation is the never-ending search for better solutions. AREAS is the place where we imagine the future, and work to create a better world.
How we do it?
AREAS IS
the most advanced research and development centre in the textile industry
AREAS, Academy for Research and Engineering in Apparel and Sport, is a modern 3500 sqm laboratory equipped with sophisticated equipment (including our thermal mannequin Hyper, neuro-reactive treadmills, a climatic cell) for product study and testing. AREAS also conducts functional tests on athletes in partnership with CeRiSM (Research Centre “Sport, Mountain and Health”) of the University of Verona.
AREAS IS
a creative hub with a mission: change the game forever
AREAS is the place where ideas come to life. A team of product managers, designers and textile engineers studies current trends in sport and textiles in order to find revolutionary solutions, combining design and technology. The marketing and communication department develops creative strategies to bring new discoveries to everyone.
AREAS IS
an academy for brilliant minds and talents from all over the world
We believe in the progress of scientific knowledge and the exchange of ideas. AREAS is an academy where we host scholars and young talents from all over the world. To teach them our know-how and to be inspired by surprising and original visions.
AREAS IS
the future of technical apparel open to everyone
In our mission, we have no secrets, and we believe that collaboration is the fundamental attitude to quickly achieve our goals. This is why AREAS is open to everyone: a totally transparent laboratory. Exclusive tours guided by our collaborators allow you to experience our world and observe the future of technical apparel from an exclusive point of view.